About Us
Meet Alex, Founder of Petal and Provision
From a love of beauty, creativity, and meaningful connection, Petal and Provision was born. The creator of Picnic & Co., and now Petal & Provision, Alex has a passion for creating thoughtful experiences that bring people together—whether through fresh florals, beautifully styled grazing carts, or the simple magic of gathering. With a background in market research and a heart for hospitality, she brings both strategy and style to every event she touches.
She’s a visionary with a soft spot for personal details, intentional design, and anything wrapped in satin ribbon. A proud Enneagram Two, Alex thrives on helping others feel seen, celebrated, and cared for. She’s rarely found without a smile, adores fresh flowers in her kitchen, and never turns down a scoop of ice cream or a new idea.
Meet Erick, the man behind the scenes
Behind the beauty of Petal and Provision is the one making it all run smoothly. Erick is the steady support, business muscle, and logistics mind that helps bring each cart to life. He’s the quiet half of the dream team—handling builds, deliveries, and the behind-the-scenes magic that allows every event to shine.
Erick and Alex met working at an ad agency, and from the beginning, their teamwork just made sense. Now married with their son and running a growing business, they continue to blend creativity and strategy in everything they do. Erick is a die-hard Vols fan, expert cart wrangler, and chocolate chip cookie enthusiast—all while being the behind-the-scenes heartbeat of Petal and Provision.
